Burghardt Sporting Goods 2025 Year in Review | BSG
Posted by Burghardt Sporting Goods on Jan 16th 2026
Burghardt Sporting Goods 2025 Year in Review: Community, Events, and Gear Highlights
The past year brought a full calendar of community events, facility milestones, new product launches, and fresh content at Burghardt Sporting Goods. This year in review highlights standout moments from Home Base Bash and the Anniversary Sale, MLB Pitch Hit & Run, blood drives, updated batting cages, popular blog stories, and the gear that became go to equipment for many local athletes heading into 2026.
Home Base Bash and Anniversary Celebration
A packed weekend at the New Berlin location combined an Anniversary Sale, Home Base Bash, batting cages, and fundraising for Cream City Charity.
From home run derby swings to a Versiti blood drive, the event series showcased how local athletes, families, and partners rally together around sports and community impact.
Event lineup detailsCommunity Events That Defined the Year
Community connection sat at the center of the past year. Athletes of all ages visited the New Berlin store for skill competitions, blood drives, charity events, and seasonal celebrations that went far beyond a normal shopping trip.
Anniversary Sale & Cream City Charity Partnership
Home Base Bash and the Anniversary Sale brought three days of activities to the New Berlin facility, including:
- Home run derby and skills combine for baseball and softball players
- Vendor showcase featuring top brands and local partners
- Versiti mobile blood drive in the multipurpose room
- Silent auction and raffle benefitting Cream City Charity
The collaboration raised funds and awareness for a nonprofit dedicated to providing sports equipment for under resourced youth across Wisconsin.
Pitch Hit & Run at Burghardt Sporting Goods
MLB Pitch Hit & Run returned as a key youth baseball and softball event hosted at the New Berlin store. The competition measured:
- Pitching accuracy against a strike zone target
- Hitting distance off a tee or soft toss
- Running speed from base to base
Local players ages 7 to 14 earned scores and the potential to advance toward regional rounds and team finals, turning the parking lot and turf into a major league style skills stage.
Versiti Blood Drives at Home Base
The multipurpose room at New Berlin continued to serve as a donation site for Versiti blood drives. Community donors stepped up throughout the year to support local hospitals, including a drive aligned with the Anniversary celebration.
These events reinforced how an 80,000 square foot sports facility can double as a health and wellness hub for the region.
New Berlin Home Base and Business Milestones
The year also included important business decisions and facility upgrades that shaped the next chapter for Burghardt Sporting Goods.
Strengthening Roots in New Berlin
The New Berlin location continued its role as the central hub for retail, team sales, events, and operations. The space features:
- HitTrax enabled batting cages and upgraded cage infrastructure
- A rentable indoor turf field for training and events
- A multipurpose room for birthday parties, meetings, and community gatherings
This environment supports both day to day shoppers and large scale events such as Home Base Bash and chamber networking functions.
Standout Blog Content From the Past Year
Blog content served as a central place to recap events, share product launches, and highlight local sports stories. A few posts stood out for storytelling around community impact and gear education.
| Blog Post | Focus | Why It Stood Out |
|---|---|---|
| The Quick Pitch: February Wrap Up | Batting cage upgrades, hoop installation promo, new products, upcoming events | Combined facility upgrades, promotions like half price hoop installation, and announcements about Louisville Slugger ATLAS Love The Moment, Wilson A2000 Fastpitch, and GOAT USA bottles with details on a New Berlin Chamber event and MLB Pitch Hit & Run. |
| The Quick Pitch: March Wrap Up | Fiscal year celebration, March Madness, product launches, event previews | Highlighted New Balance inspired March storylines, congratulated a local state champion coach and retail specialist, and introduced limited products including Easton Ghost Unlimited Matcha, Warstic Bonesaber Black Cobra, YETI Ultramarine collection, and a Cratus BSG pickleball paddle. |
| Home Base Bash & Cream City Charity Features | Anniversary Sale, youth equipment access, nonprofit partnership | Showcased how event entry fees, auctions, and raffles helped raise funds for Cream City Charity to provide sports equipment for under resourced youth, military families, and local organizations. |
| 2026 BBCOR Bat Lineup Comparison | Deep dive on BBCOR bats | Provided an in depth comparison of 2026 BBCOR bats including Louisville Slugger Select PWR, Rawlings Clout AI, Dynasty, Icon, DeMarini The Goods, ATLAS, Omaha, EXILE, and Marucci CATX RCKLESS, helping high school and college hitters match bat tech to swing style. |
Hottest Gear and Product Highlights
Across baseball, softball, and everyday training, several product stories captured attention in store and online. Limited releases, special cosmetics, and equipment tied to charitable partners drove interest throughout the year.
2026 BBCOR Lineup
The 2026 BBCOR collection featured a balance of composite, alloy, and hybrid models from leading brands:
- Louisville Slugger Select PWR and Omaha for power oriented swings
- ATLAS and Rawlings Icon for balanced, all around hitters
- DeMarini The Goods and EXILE for alloy hitters who like larger barrel profiles
- Marucci CATX RCKLESS for traditional one piece feel with modern tech
The bat wall and the detailed comparison blog made it easier for athletes to test swing weights, materials, and barrel shapes before choosing a game bat.
Matcha, Rose Gold, and Signature Colorways
Limited color runs and special editions added excitement for bat shoppers:
- Easton Ghost Unlimited Matcha fastpitch model with numbered production run
- Voodoo One Rose Gold BBCOR with a light swinging profile and bold finish
- Warstic Bonesaber Black Cobra with an all black aesthetic at the plate
- Louisville Slugger ATLAS Love The Moment in support of Autism awareness initiatives
These releases paired performance technology with unique looks that stood out on the field and on social media.
YETI, GOAT USA, and Cratus Paddles
Lifestyle and accessory categories also grew during the year:
- YETI Ultramarine drinkware, a limited edition color that connected to tournament travel and daily use
- GOAT USA water bottles featuring playful designs that matched spirit wear and team apparel
- Cratus pickleball paddles with Burghardt Sporting Goods branding, appealing to both new players and collectors
These items turned trips to the store into opportunities to upgrade both game day kits and everyday routines.
Looking Ahead to the Next Season
The past year showed how a single location can function as a retail destination, training facility, and community gathering space. Between an Anniversary celebration tied to Home Base Bash, MLB Pitch Hit & Run, blood drives, chamber events, and a steady stream of new product launches, New Berlin remained a central hub for athletes across southeast Wisconsin.
The next season will continue to build on that foundation through expanded custom apparel programs, team webstores, upgraded retail assortments, and ongoing partnerships with local charities, leagues, and schools.
About Burghardt Sporting Goods
Burghardt Sporting Goods has served athletes since 1881, providing equipment, custom uniforms, and community focused events from its New Berlin home base. The facility combines batting cages, a rentable turf field, a multipurpose event room, and a curated sales floor to support athletes from youth leagues to college programs.
The 2026 Year in Review reflects an ongoing commitment to pairing top tier gear with local community impact. Anniversary events, nonprofit partnerships, youth skills competitions, and educational blog content all support the same goal: helping athletes play with confidence, connect with teammates, and feel at home in a space built for sports. Visit the New Berlin store or explore the latest collections and custom apparel options online at burghardtsportinggoods.com.
Note: Event dates and product availability mentioned in this recap are based on recent campaigns and public posts. For current promotions, inventory, and upcoming events, check the Burghardt Sporting Goods website or social channels.